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EDUC 6756 Week 4 Discussion: Week 4 Discussion

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Education Research

This link will take you to the main page for education research, with links to resources selected to meet the needs of education scholar-practitioners.

Marketing communication

For this part of your Course Project, you are to look at communication in marketing and recruitment efforts.

Search the Walden Library for articles and other resources that discuss marketing, whether centralized or distributed. You are not required to look at only peer-reviewed articles.

A sample search is provided below.

Sample article search

The Education Research page is the place to find recommended databases for your searches.  Below is a sample search in Education Source, the best place to start searching for articles on your education related topic.  Follow these steps to run your search:


1. Click the Select a Subject drop-down from the Walden Library Home Page.



2. Choose Education from the options.


3. Now choose Education Source from the list of education databases.

You may have to login with your myWalden email and password.



4. Now you are on a search screen with three Search boxes.  Break your topic down into just keywords and type one concept or keyword(s) per box, separating synonyms with the word OR within each line.


In the top search box type: higher education OR college OR university


In the middle search box type: marketing


In the third search box type:  communication

Note: choose the AB Abstract option from the drop-down to the right of each search box to add focus


5. Under the search boxes, make sure the box for "Full Text" is checked.


Here's what the search page will look like:



6. Click the Search button.


This is just a sample search.  You can explore the results lists for additional vocabulary.   Be sure to keep an eye out for synonyms; by adding in synonyms separated by the word OR you can capture the different ways a concept might be discussed in the literature.

Educaton Databases

Evaluating Resources

Do you know how to select the best resources for your project?

Learn more about evaluating for

  • Accuracy
  • Authority
  • Objectivity
  • Currency
  • Coverage


Click on any of the Tutorial links below for additional help on specific topics:

Other help pages

How to choose a topic (finding a topic that's not too broad or too narrow)

Keyword searching (how to determine the best words to search)

Boolean search operators (how to put your keywords together)

Peer review (find out what it means and why it's important)

How to find full text