You have been tasked with developing a marketing and communication plan. Reading peer-reviewed research articles will help you develop your plan and give it context. Below you will find information about the library including where and how to find research articles. A sample search is provided to give you an idea of what the search page will look like.
If you are having trouble finding what you need please don't hesitate to Ask A Librarian (link on the left).
Do you know how to select the best resources for your project?
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The Education Research page is the place to find recommended databases for your searches. Below is a sample search in Education Source, the best place to start searching for articles on your education related topic. Follow these steps to run your search:
1. Click the Select a Subject drop-down from the Walden Library Home Page.
2. Choose Education from the subject options
3. Now choose the database Education Source from the list of education databases.
You may have to login with your myWalden email and password.
4. Now you are on a search screen with three Search boxes. Break your topic down into just keywords and type one concept or keyword(s) per box, separating synonyms with the word OR.
In the top search box type: social media marketing OR facebook OR twitter
In the middle search box type: higher education OR college OR university
In the third search box type: identity OR brand*
Note: the asterisk (*) allows you to capture variant endings - brand/branding
5. Under the search boxes, click inside the check mark boxes for "Full Text" and "Peer Reviewed".
Here's what the search page will look like:
6. Click the Search button.
This is just a sample search. Be sure to keep an eye out for synonyms; by adding in synonyms separated by the word OR you can capture different ways of expressing a concept.
Click on any of the Tutorial links below for additional help on specific topics: