The links are for required readings found in the Walden databases ONLY. For all other readings, see your course resources.
Enter your myWalden user name and password at the prompt.
Anghelcev, G., & Sar, S. (2011). The influence of pre-existing audience mood and message relevance on the effectiveness of health PSAs: Differential effects by message type. Journalism & Mass Communication Quarterly, 88(3), 481–501.
Blackford, B. J., Gentry, J., Harrison, R. L., & Carlson, L. (2011). The prevalence and influence of the combination of humor and violence in Super Bowl commercials. Journal of Advertising, 40(4), 123–134.
Bolls, P., Mendelson, A., & Popeski, W. (2003, May). Fear on the radio: Cognitive and emotional responses to high-fear high-imagery messages. Paper presented at the International Communication Association Conference, San Diego, CA.
Lee, M. J., Hust, S., Zhang, L., Zhang, Y. (2011). Effects of violence against women in popular crime dramas on viewers' attitudes related to sexual violence. Mass Communication & Society, 14(1), 25–44.
Meluch, A. L., & Walter, H. L. (2012). Conflict management styles and argumentativeness: Examining the differences between face-to-face and computer-mediated communication. Ohio Communication Journal, 50, 31–47.
Nagel, F., Maurer, M., & Reinemann, C. (2012). Is there a visual dominance in political communication? How verbal, visual, and vocal communication shape viewers’ impressions of political candidates. Journal of Communication, 62(5), 833–850.
Nettleton, P. H. (2011). Domestic violence in men's and women's magazines: Women are guilty of choosing the wrong men, men are not guilty of hitting women. Women's Studies In Communication, 34(2), 139–160.
Timmer, J. (2011). Restricting portrayals of film violence to reduce the likelihood of negative effects in viewers: Did the framers of the Motion Picture Production Code get it right? Journal of Popular Film & Television, 39(1) 29–36.
Optional or supplemental readings may or may not be available in the library. Find further information about optional readings here.
If you have questions about your required course textbooks, please contact Customer Care at email@example.com