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NSEI 6661 Business Analytics and Data Mining: Welcome & Course Readings

Welcome to your course guide

Please find your required library readings below. If you have problems with the links below, please contact the Library. If you have APA questions about these materials, please contact the Writing Center.

NSEI 6661 Course Readings

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Please Ask a Librarian if you have any questions about the links.

Aguinis, H., Forcum, L. E., & Joo, H. (2013). Using market basket analysis in management research. Journal of Management, 39(7), 1799–1824.

Bahl, B., Sharma, V., & Rajpal, N. (2012). Boosting geographic information system's performance using in-memory data grid. BVICAM's International Journal of Information Technology, 4(2), 18–22.

Brajer-Marczak, R. (2016). Elements of knowledge management in the improvement of business processes. Management (1429–9321), 20(2), 242–260.

Chen, H., Chiang, R. H. L., & Storey, V. C. (2012). Business intelligence and analytics: From big data to big impact. MIS Quarterly, 36(4), 1165–1188. 

Dost, M. K. B., & Rehman, A. (2016). Significance of knowledge management practices effecting supply chain performance. Pakistan Journal of Commerce & Social Sciences, 10(3), 659–686

Drewiniak, R., & Karaszewski, R. (2016). Factors strengthening the involvement of employees and their role in knowledge management in an enterprise: An empirical evidence from Polish companies. Review of International Comparative Management / Revista De Management Comparat International, 17(5), 432–445.

Lambrou, M. A. (2016). Innovation capability, knowledge management and big data technology: A maritime business case. International Journal of Advanced Corporate Learning, 9(2), 40–44. 

Ortega, E., Otero, I., & Mancebo, S. (2014). TITIM GIS-tool: A GIS-based decision support system for measuring the territorial impact of transport infrastructures. Expert Systems With Applications, 41(16), 7641–7652.  

Solnet, D., Boztug, Y., & Dolnicar, S. (2016). An untapped gold mine? Exploring the potential of market basket analysis to grow hotel revenue. International Journal of Hospitality Management, 56, 119–125.  

Sullivan, T., Hixson, E., Proctor, A., Kucharik, C., & Crone, T. (2016). Using lean methods to advance the business intelligence and analytics organization. Business Intelligence Journal, 21(4), 44–51. 

Tang, C., Xie, J., Hu, D., & Li, J. (2014). A smart exhibition system of power measurement vehicle based on the GIS and GPS techniques. International Journal of Online Engineering, 10(1), 41–45

Other Readings

Optional or supplemental readings may or may not be available in the library. Find further information about optional readings here.

If you have questions about your required course textbooks, please contact Customer Care at support@waldenu.edu